Information

Everything you need to know about 3D animation, our process, successful examples, tutorials and AI.

What is 3D animation ?

3D animation is a computer animation technique that allows objects or characters to be constructed in a virtual three-dimensional world using 3D modelling software, and then animated in 3D space, a three-dimensional digital space. The term computer-generated image is often used because the images are created using mathematical calculations based on digital data. Now present in many aspects of our daily lives, 3D animation has undergone a major boom since the 1990s thanks to advances in computing and software, and has transformed many fields such as cinema, video games, advertising and even social networks with metavers.

3D animation for communication and marketing

3D animation is a powerful and creative tool for communicating with your audience as part of your communication, branding and marketing projects.

A 3D animation project with AOKIstudio

3D animation is a creative and effective way of conveying messages and promoting a company, product or service. AOKIstudio, specialising in the production of 3D animated films, can take charge, depending on your needs, of certain stages in the creation process of a 3D animation film but also the entire production of a 3D film, from the development of the idea to the final rendering and support you at every stage of your project such as creating the script, art direction, storyboard, modelling, 3D animation, video and sound editing, special effects and post-production.

Successful Examples of 3D Animation in Advertising

3D animation, with its endless possibilities for creating 3D characters and 3D settings, offers new dimensions to the art of advertising. It opens an exciting path for brands, communication agencies, and audiovisual production companies, for limitless creative expression and exploration. Whether to captivate, inform, or inspire, 3D animation opens up new and stimulating horizons. But what are the best examples of using 3D? What are the advertisements that have truly resonated with viewers? AOKIStudio presents examples of advertising films where the use of 3D is particularly fitting. An invitation to discover the opportunities that 3D animation can present for your business!

Tutorial, 3D animation and compositing

A tutorial for understanding the main principles and techniques of 3D animation and compositing, aimed not only at 3D artists, but also at directors and audiovisual producers, creative directors in advertising agencies and corporate marketing managers.

Artificial intelligence in creative fields

New tools based on AI technologies are emerging in creative fields such as writing, design, visual arts or music. These tools, which have been adopted by the general public and creative professionals, raise hopes and fears and raise many ethical questions. The transparency and accountability of AI systems, the reliability of information, the protection of privacy and the consequences for the labour market are the most frequently discussed topics, but subjects such as copyright, the creator-consumer ambiguity, the loss of the pleasure of creating, the transformation of the nature of creative professions, the risk of dependency, the risk of cognitive loss in children and the closed loop of creation, which are less present, are just as important.